Elevator pitch
I am a creative digital designer with over 10 years of commercial design experience, working with leading finance and fashion brands. I am a strong believer in collaborative working and creating positive culture.
Experience
I have over 10 years of commercial design experience, working in financial organisations and a range of leading luxury fashion brands.
Graphic Design.
A multi-disciplined visual designer, with a strong understanding of both online and offline. Specialises in marketing design, communicating the brand tone of voice across a range of media: print ads, landing pages, email, display and social media. Confident with branding and developing campaign creative concepts - from planning, to delivery.
Art Direction.
An experienced Art Director, taking creative lead on a variety of fashion, lifestyle and still life photoshoots, as well as large digital design projects - from concept, to execution. Experience working with a range of photographers, set designers, stylists, illustrators and animators.
Previously…
Binance - Senior Graphic Designer
2022 - Current
As a Senior Graphic Designer at Binance, I am the acting design lead for Europe, working closely with the Central Marketing function to create global creative campaigns and Managing the EU and LATAM design team output. Recently I led the creative lead on the 6-Year Anniversary celebrations which featured 7 in person events, online webinars and an extensive marketing campaign.
Aviva - Digital/ Campaign Marketing Designer
2017 - 2022
As Lead Designer in the performance marketing team, I am responsible for the creation and oversight of design for all social media, display, direct mail, email and brand campaigns. Recently I have taken a lead role in the branding and UX design for a new business function, working closely with a team of developers to bring the visuals to life on our digital platforms.
Mr Porter - Digital Designer
2015 - 2017
I was responsible for the UX and revisualisation of the digital online magazine ‘The Daily’, as well as designing editorial content day-to-day for ‘The Journal’. I art directed many photoshoots and marketing campaigns, managing everything from concept creation, moodboarding, model/photographer selection and creative exeucution - directing shoots on location.
Sunspel - Graphic Designer
2013 - 2015
As primary Designer, I created marketing campaigns and assets for e-commerce, print and the physical retail stores. I was responsible for the design and optimisation of all customer touchpoints across the business, including the website, social media and performance marketing channels, such as email, display and paid ads.