MR PORTER
A fully integrated campaign to relaunch the Mr Porter shoes shopping category
Client
Mr Porter
Completed
September 2015
Timeframe
2 Months
Website
MrPorter.com
THE WORLDS GREATEST SHOES
As one of the worlds leading online fashion retailers, Mr Porter stocks over 120 footwear brands. in 2015 they relaunched the shoe category as the best destination for ‘The World's Greatest Shoes’ for the recreational buyer and sneakerheads alike.
Notable Media Coverage
Business of Fashion
Notable Media Coverage
Esquire Magazine
Notable Media Coverage
Gentleman’s Quarterly
Project overview
Positioning itself as the best destination for mens footwear online, Mr Porter relaunched the shoe category in 2015, with a full through the line marketing campaign. I worked on a range of deliverables including, landing pages, photoshoots, display adverts, a digital film and an events space.